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| Vacancy | Online Marketing Manager | ||
| Reference Number | 4343-MGb | ||
| Salary | £ Competitive | ||
| Location | London | ||
| Profile | Tour Operator | ||
| Role | Part of the senior management team, this exciting online marketing role is responsible for planning and hands on implementation of online marketing strategy and campaigns in order to maintain and further develop sales. You will initiate, control and manage PPC (setting and reviewing targets with PPC advertisers to ensure optimum performance for the company) and manage SEO plans to increase visitor traffic via natural search methods. Furthermore, you will utilise CRM and e-contact tools, creating inspirational online campaigns based on market segmentation and regionalisation. -------------------------------------------------- Online Travel Jobs from www.harpwallen.co.uk |
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| Skills | • Background in online travel with demonstrated success managing online acquisition. • Demonstrated success with strategic online positioning • Experience working with transactional websites • Search Engine Marketing (SEM) and Search Engine Optimization (SEO) experience • A proven track-record in the analysis of web use-ability • Project management skills. • Excellent communication skills, both written and oral. • Strong presentational skills and ability to articulate complex ideas and solutions. |
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